Overview
Harnessing The Power of Scalable Business in Asia
Tranic represents a unique opportunity for businesses to participate in one of the fastest growing categories in and out of Asia - franchising. Tranic capitalises on franchising opportunities in Asia, either by working with established overseas brands or by expanding regional businesses.
Getting It Right From The Outset Is Critical To Success
American franchise companies must evaluate their capacity to support, from their home offices, business operations which are in time zones 11 to 13 hours different. Travel time must be counted in days, rather than hours. IFA
The delivery rate of raw materials and accessories is hard to control, and sometimes the outlets refuse to pay the franchise fees and fees of brand utilization. Franchina.com
Many countries in the region have adopted laws which regulate franchising, and in particular, the conduct of franchise companies. They include Australia, China, Indonesia, Japan, Malaysia, South Korea, Taiwan (China) and Vietnam. IFA
With more than 2,000 franchise systems and over 120,000 franchised outlets, China has emerged as the host of the world’s largest number of franchise systems. China Chain Store & Franchising Association (CCSFA)
Asia’s Intellectual Property protection remains an issue. The problem for foreign franchise companies and other investors often is not the laws themselves, but their enforcement. IFA
The most important prerequisite for our expansion is convenient logistics, which can guarantee that our food and raw materials are transported as fresh and safe as we require. Tim Lai, Senior Vice-President of McDonald's (China)
“Unless you’ve been living under a rock, you must have considered, at least in passing, the attractions of the economically-talented Chinese and Indian markets, each with a population of more than one billion people”. Carl E. Zwisler